- Property prices have moderated and while demand remains across the market, sensible and realistic initial pricing impacts on sales success.
- Data from Rightmove indicates that properties that experience a price reduction are 10% less likely to go under offer. They are also on the market for more than double the time, before they go SSTC (Sold Subject To Contract).
- After a period in which property prices have risen sharply, sellers can be overly optimistic in their expectations. Experienced and knowledgeable agents will price the property for the current market.
- Latest research by Zoopla indicates that the average reduction on initial asking price at point of sale is 3.8%, although more than 40% of recent sellers have accepted offers of 5% or more below. Source: #Dataloft, Rightmove, Zoopla
Thinking about selling your property in the UK? Want to avoid the hassle of prolonged listings and endless negotiations? The key is simple: Price it right from the start! In this blog, we’ll explore the importance of setting the correct asking price for your property and how working with an independent agent can lead to the best results in the UK real estate market.
Attracting the Right Buyers with the Right Price
When it comes to pricing your property, getting it right is crucial. Overpricing can scare away potential buyers, while underpricing may lead to financial losses. By setting a competitive and realistic asking price, you attract genuine buyers who appreciate the value your property offers. This increases the chances of receiving genuine offers and can lead to a quicker sale.
Creating a Buzz and Generating Interest
Your property is unique and deserves the spotlight. By pricing it right from the start, you create a buzz of excitement among prospective buyers. The initial interest generated can result in increased foot traffic and inquiries, increasing the likelihood of finding the perfect buyer sooner rather than later.
Speedy Sale and Negotiating Power
Nobody wants their property to languish on the market for months. Setting the right price gives your property a better chance of a speedy sale, allowing you to move forward with your plans hassle-free. Additionally, a realistic price provides room for negotiation, making potential buyers feel comfortable discussing terms without feeling pressured.
The Power of an Independent Agent
To maximize your chances of success, consider enlisting the expertise of an independent agent. These professionals offer unbiased advice, helping you set the most appropriate price based on market trends and comparable sales. Their local expertise and extensive networks of potential buyers and fellow agents ensure effective marketing and increased exposure for your property.
Selling your property in the UK can be a rewarding experience if done right. Pricing your property accurately from the outset is the key to attracting genuine buyers and generating excitement in the market. Teaming up with an independent agent adds a valuable layer of expertise and marketing prowess to the process, increasing your chances of a quick and successful sale. So, remember to be a first finisher and price it right for a smooth and profitable property selling journey in the vibrant UK real estate market!